Achieving Goals

UMass, the #1 public university in New England, partners with the IPP program and we told their story.

Project Info

Client UMassD International Pathway Programs
Skills User Experience (UX) · Gravity forms to Salesforce integration · Copywriting · Graphic Design · Conversion Optimization · Content Strategy · Consumer Behavior

Project Description

UMass, the #1 public university in New England, partners with the IPP program and we told their story. Through audience personas, authentic copywriting, expert UX and branding, we created a website that inspires trust, increases visibility, and highlights their commitment to cross-cultural understanding.